The Sport Management program prepares students for entry-level careers in sport, fitness, and recreational organizations or for transfer to a bachelor’s degree program in a related field. The program provides a foundation in sport management principles, including business operations, marketing, event management, communication, and legal and ethical considerations. Students develop practical skills through applied coursework and experiential learning opportunities that emphasize professionalism, teamwork, and workplace readiness in the sport industry.
Program Information
Educational Outcomes
Upon completion of the Sport Management Associate in Applied Science degree, graduates will be able to:
1) Apply core sport management principles—including business operations, marketing, finance, and organizational behavior—to sport, fitness, and recreational settings.
2) Communicate professionally and ethically with diverse stakeholders using written, oral, and digital communication appropriate to sport organizations.
3) Analyze legal, ethical, and risk management issues relevant to sport and recreation organizations and apply appropriate professional standards.
4) Plan, implement, and evaluate sport-related programs or events, incorporating customer service, marketing strategies, and operational considerations.
5) Demonstrate workforce readiness through the effective use of technology, teamwork, problem-solving skills, and applied learning experiences.
Career Opportunities
Sport management is a dynamic field that combines business knowledge and practices with a passion for sports. As the sport industry continues to grow, the demand for skilled professionals in various roles is increasing. Here are some key career opportunities in sport management:
· Sport Marketing Manager
· Sport Event Coordinator
· Public Relations
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